This resume’s job is to connect the requirements of the job posting to your experience using the straightest possible line. I printed out the job posting and highlighted every key phrase of the requirements, qualifications, and what kind of work this job would do. I then made that into a checklist to make sure each one of those things could clearly be mapped to my resume.
- Pay particular attention to the Specialized Experience section of a federal job posting. These items must be clearly represented on your resume to show you’ve done the work to be qualified.
- New in 2024! Another tactic that’s been successful for me has been making the job posting’s Specialized Experience the headers for duties and responsibilities. Obviously you can’t do this until you’re looking at a specific job, but it can be a good way to organize your work for readability.
Explicit disclaimer: This resume format is what I chose to use in applying to 18F in the US Federal Government’s General Services Administration. It is not the only acceptable format, but is what worked well for me. I currently work as a content designer at 18F, but put this together on my own time, using no government resources to do so. Using this formatting is not a guarantee of consideration. You still gotta do the work.
Want to chat more about this? Shoot me an email at amanda.costello@gsa.gov
My comments below will all be in text boxes
Resume formatting
Everything about this top material is standardized formatting. Go ahead and put your own info in just like this
AMANDA COSTELLO
123 Lutefisk Street
You Betcha, MN 55555
Mobile: 555-555-5555
Email: amanda.costello@gsa.gov
Availability: April 1, 2024
Job Type: Permanent, Telework Work Schedule: Full-Time
United States - MN
Remote
WORK EXPERIENCE
Below is a formatting outline of a work experience entry, and then an example of one of my past jobs. I recommend listing as complete of a job history as you can for at least the last 7 years, more ideally the last 10 years.
Workplace name, Unit name if relevant - City, State, Country
Your job title - MM/YYYY to MM/YYYY - Hours per week: xx
Mission statement(s) of the workplace, or summary of the company’s work on a larger scale.
DUTIES AND RESPONSIBILITIES:
A paragraph-long description of what the work was overall. Describe your work using a wide scope, leaving the specific details for later.
SPECIFIC TOPIC (e.g. CONTENT STRATEGY)
- Examples are in a bulleted list, each point describing a project or part of a project, or a piece of work that fits the heading, plus matches up with the qualifications/reqs.
- I chose to start each bullet with a past tense verb (Collaborated, Wrote, Managed, Edited), because that’s how I usually write resumes.
- Some of these bullets reference specific things I wrote, and those were included as writing samples with my application.
Software you know, tools you use, best practices and methods. This can’t just be a list, but has to have context in your work overview of how and why they were used. Also, please throw Microsoft Word on there because I was once rejected from a job in 2007 because I put “Microsoft Office” and the listing said “Microsoft Word.” Word matching! Seriously!
- Another bulleted list, this time of URLs related to work I did.
- They had quick little blurbs underneath about what they were, and what I did.
- Photos won’t come through on this resume, so no screenshots or anything.
Work experience example from my 2018 resume
University of Minnesota, College of Education and Human Development - Minneapolis, MN
Lead Content Strategist - 07/2012 to Present - Hours per week: 40
The mission of the College of Education and Human Development is to contribute to a just and sustainable future through engagement with the local and global communities to enhance human learning and development at all stages of the life span. The college is part of the University of Minnesota - Twin Cities, a land-grant high-level research institution, dedicated to generating and preserving knowledge through research, sharing that knowledge through teaching and learning, and apply that knowledge through outreach and public service.
DUTIES AND RESPONSIBILITIES:
Developed and led college-wide content strategy combining current and prospective student needs with college goals for recruitment and retention. Worked as a member of a cross-functional team including designers, developers, business analysts, marketers, and well as content strategists across 7 academic departments to promote and deliver effective processes and consistent content strategy.
- Collaborated with college academic departments, research centers, student support offices, and senior leadership to develop a “bottom up” content strategy, prioritizing student needs based on their relationships with academic programs. Assessed content through the lens of recruitment and retention.
- Wrote “Stakeholder’s Guide To Launch,” a two-page reference for the launch of a new college website. By anticipating the top questions stakeholders might field, this guide gave talking points surrounding new features, along with contacts for further questions.
- Served as strategist, editor, and project manager for regular essay series on college diversity and inclusion work, written by academic leadership. This generated authentic, meaningful content and helped stakeholders better understand the time commitment involved in content production.
- Established user-centered college voice and tone guidelines, using “A, but not B” format. This was informed by close work with students in formal and informal usability testing, and brand sort activities with college leadership and key stakeholders.
USER EXPERIENCE (UX) WRITING:
- Combined findings from user research, new graduate student interviews, faculty and researcher focus groups, higher ed industry trends, and analytics to consolidate more than 600 areas of academic research expertise into 111 categories. Categories were deployed across the college for consistent organization and increased findability of research work.
- Developed strategy and standards to categorize and sort 127 academic programs and 111 areas of research expertise. This was incorporated into two web-based tools developed in-house and allowed students to explore college offerings and expertise independent of department. Wrote and edited descriptions for each area, capped at 25 words to promote ease of reading and top-level understanding.
- Planned, edited, and delivered a “Web Writing Best Practices” guide for college content strategists. Formatted as a “one-pager” for printing and pinning up as a reference, this collected links to and recommendations from external tools and guides (Hemingway, 18F, King County Editorial Guide), internal editorial recommendations from the university and college, and voice and tone particulars. Strategists often felt intimidated and overwhelmed by the sheer amount of recommendations connected to good web content; this guide promoted four starting points to improve content: addressing the user (you/your/yours and we/our/ours), employing structured content, concise writing, and using plain language.
USABILITY TESTING AND USER RESEARCH:
- Led and managed annual process of web usability testing, including project kick-offs, stakeholder workshops, scenario development, task analysis, lab and field-based testing, issues analysis, research and recommendation presentations to project team members, key stakeholders and college senior leadership.
- Helped subject-matter expert teams and stakeholders understand their users through research and usability testing methods, defining problems and crafting effective solutions based on both quantitative and qualitative data.
COLLABORATION ON CROSS-FUNCTIONAL TEAMS:
- Contributed to responsive redesign of college website by conducting a content audit, editing student-facing content for an overall 75% file reduction, and migrating updated content to custom-built CMS. Collaborated with design and development teams to create comprehensive style guides, pattern library interface copy.
- Convened monthly “coworking days” among all college web professionals, bringing us together as a team of peers for a day of training, collaborative problem solving, idea sharing, and camaraderie. Set programming, mentored colleagues on presentations, and collected feedback to regularly adjust how our central content strategy was best supporting the specific work of the departments.
ADVOCACY AND OUTREACH:
- Advocated for content strategy best practices to over 30 University departments by regularly meeting with peers and presenting to leadership stakeholder groups. Promoted clear, consistent, user-centered writing from all contributors, even those who don’t identify as “web people,” and facilitated collaboration across organizational silos to increase efficiency and support.
- Consulted with faculty and staff in academic departments outside the college that frequently contributed to content strategy. Regular guest lecturer and student mentor in the Writing Studies program.
- Contributed as one of four subject matter experts to the University of Minnesota’s Content Strategy Self-Help Guide, recommending resources and structuring process for the centrally-maintained system to help contributors at all levels improve content writing and strategic thinking for the web.
- Frequently presented at local Twin Cities-based tech meetups, translating content strategy best practices to adjacent fields such as front- and back-end development, UX research, accessibility, interactive design, and marketing.
Provided strategic content design with skills in copywriting, style guides, plain language, comprehension/reading levels. Conducted usability evaluations using card sorting (OptimumSort), tree testing (Treejack), direct observation user research methods. Worked on a cross-functional team that used Asana, Trello, Slack, Hemingway, pattern libraries, Google Drive, MS Office Suite (Word, Excel, Power Point), and semantic HTML.
- CEHD Academic Programs, www.cehd.umn.edu/programs
Developed content and structure for directory/sorting tool
- CEHD Research & Expertise, www.cehd.umn.edu/topics/
Created new content structure around college research, including categories and descriptions
- UMN Content Strategy Self-Help Guide, , external, z.umn.edu/csmap
Subject matter expert for update to university-wide guide
VOLUNTEER WORK
Your volunteer work doesn’t count as experience for scoring, but is still good to include. I used a format similar to the work experience job entry above, though used the bulleted list format for duties and responsibilities, and shortened everything up.
MinneWebCon Annual Conference - Minneapolis, MN - www.minnewebcon.org
Conference Director - 10/2011 - 06/2015
MinneWebCon is a two-day web conference in Minneapolis that encourages inclusive grassroots knowledge-sharing. In addition to keynote speakers, breakout sessions, and half-day workshops, our annual conference is a space for speakers and attendees to collaborate, talk, learn, ask, test, and grow.
DUTIES AND RESPONSIBILITIES:
- Directed volunteer-run tech conference for 200+ annual attendees, bringing local and national speakers to the Twin Cities web community.
- Oversaw event logistics, speaker recruitment and support, partnerships and sponsorships, promotion, and attendee experience with conference committee support and input.
- Introduced speaker mentoring program, pairing conference speakers with an experienced mentor to review slides, practice presentations, and provide support.
- Expanded conference to two-day event in 2012, adding half-day workshops to meet attendee demand for deeper learning.
SELECTED SPEAKING AND PRESENTATIONS
I do a lot of presentations and workshops; they’re a big part of who I am and how I share my work with the community. This is a shortened list to show you what examples look like, including upcoming talks. Like volunteer work, this does not count towards experience scoring, and is optional.
My resume listed about 15 sessions that I thought were relevant to this job. I also had sections on selected publications and selected podcast guest appearances, because those are cool too! The format I use is:
"Title of the Presentation," what kind of session - MM/YYYY
Conference Name - City, State, Country
- “How Silos Learn: Working in the Idea Factory,” closing keynote address - 08/2018 (scheduled)
PSEWEB Conference - London, ON, Canada
- “Better Stakeholder Wrangling,” half-day workshop - 10/2018 (scheduled)
edUi Conference - Charlottesville, VA
- “Better Stakeholder Wrangling,” half-day workshop - 05/2018
Confab: The Content Strategy Conference - Minneapolis, MN
- “Explain Anything to Your Boss & Grandboss,” closing keynote address - 05/2018
Manage Digital Conference - Minneapolis, MN
- “How Silos Learn,” opening keynote address - 10/2017
Digital Project Management Summit - Las Vegas, NV
EDUCATION
You can add in particular awards or distinctions here too. I was not a particularly distinguished student. :)
University of Minnesota - Twin Cities Minneapolis, MN United States
Bachelor's Degree MM/YYYY
Major: English
Minor: Japanese
LANGUAGE SKILLS
This is totally optional. For each language you speak in addition to English, list the levels at which you speak, write, and read. More details: https://www.usajobs.gov/Help/how-to/account/profile/languages/
Language: Japanese
Spoken Level: Novice
Written Level: Novice
Reading Level: Novice
REFERENCES
While I listed references on my resume, it’s not required. The hiring and talent folks won’t cold call your references, they’ll ask you for permission later on in the process.
Name: Jeff Awesomeboss
Employer: University of Minnesota
Title: The Best Boss
Email: teamlead@awesomeboss.com
Questions?