Investing Explained: Types of Investments and How to Get Started

Elvis Picardo is a regular contributor to Investopedia and has 25+ years of experience as a portfolio manager with diverse capital markets experience.

Updated July 19, 2024 Fact checked by Fact checked by Ryan Eichler

Ryan Eichler holds a B.S.B.A with a concentration in Finance from Boston University. He has held positions in, and has deep experience with, expense auditing, personal finance, real estate, as well as fact checking & editing.

Investing

What Is Investing?

Investing, broadly, is putting money to work for a period of time in some sort of project or undertaking to generate positive returns (i.e., profits that exceed the amount of the initial investment). It is the act of allocating resources, usually capital (i.e., money), with the expectation of generating an income, profit, or gains.

One can invest in many types of endeavors (either directly or indirectly), such as using money to start a business or in assets such as real estate in hopes of generating rental income and/or reselling it later at a higher price.

Investing also differs from speculation, as evidenced by the investor's timeframe. Speculators are typically looking to gain from short-term price fluctuations that occur in weeks, days, or even minutes. Investors usually consider that a greater period of time, like months or years, is needed to generate acceptable returns.

Key Takeaways

Understanding Investing

Investing is to grow one's money over time. The core premise of investing is the expectation of a positive return in the form of income or price appreciation with statistical significance. The spectrum of assets in which one can invest and earn a return is vast.

Risk and return go hand-in-hand in investing; low risk generally means low expected returns, while higher returns are usually accompanied by higher risk. At the low-risk end of the spectrum are basic investments such as Certificates of Deposit (CDs); bonds or fixed-income instruments are higher up on the risk scale, while stocks or equities are regarded as riskier.

Commodities and derivatives are generally considered to be among the riskiest investments. One can also invest in something practical, such as land, real estate, or delicate items, such as fine art and antiques.

Risk and return expectations can vary widely within the same asset class. For example, a blue chip that trades on the New York Stock Exchange will have a very different risk-return profile from a micro-cap that trades on a small exchange.

The returns generated by an asset depend on its type. For instance, many stocks pay quarterly dividends, whereas bonds generally pay interest every quarter. In many jurisdictions, different types of income are taxed at different rates.

In addition to regular income, such as a dividend or interest, price appreciation is an important component of return. Total return from an investment can thus be regarded as the sum of income and capital appreciation.

Standard & Poor's estimates that from 1926 to 2023, dividends have contributed approximately 32% of total return for the S&P 500 while capital gains have contributed 68%. Capital gains are, therefore, an important piece of investing.

Note

Economists view investing and saving to be two sides of the same coin. This is because when you save money by depositing in a bank, the bank then lends that money to individuals or companies that want to borrow that money to put it to good use. Therefore, your savings are often someone else's investment.

Types of Investments

Today, investment is mostly associated with financial instruments that allow individuals or businesses to raise and deploy capital to firms. These firms then rake that capital and use it for growth or profit-generating activities.

While the universe of investments is vast, here are the most common types of investments.

Stocks

A buyer of a company's stock becomes a fractional owner of that company. Owners of a company's stock are known as its shareholders. They can participate in its growth and success through appreciation in the stock price and regular dividends paid out of the company's profits.

Bonds

Bonds are debt obligations of entities, such as governments, municipalities, and corporations. Buying a bond implies that you hold a share of an entity's debt and are entitled to receive periodic interest payments and the return of the bond's face value when it matures.

Funds

Funds are pooled instruments managed by investment managers that enable investors to invest in stocks, bonds, preferred shares, commodities, etc. Two of the most common types of funds are mutual funds and exchange-traded funds (ETFs).

Mutual funds do not trade on an exchange and are valued at the end of the trading day; ETFs trade on stock exchanges and, like stocks, are valued constantly throughout the trading day. Mutual funds and ETFs can either passively track indices, such as the S&P 500 or the Dow Jones Industrial Average, or can be actively managed by fund managers.

Investment Trusts

Trusts are another type of pooled investment. Real Estate Investment Trusts (REITs) are one of the most popular in this category. REITs invest in commercial or residential properties and pay regular distributions to their investors from the rental income received from these properties. REITs trade on stock exchanges and thus offer their investors the advantage of instant liquidity.

Alternative Investments

"Alternative investments" is a catch-all category that includes hedge funds and private equity. Hedge funds are so-called because they can limit (hedge) their investment risks by going long and short on stocks and other investments.

Private equity enables companies to raise capital without going public. Hedge funds and private equity were typically only available to affluent investors deemed "accredited investors" who met certain income and net worth requirements. However, in recent years, alternative investments have been introduced in fund formats accessible to retail investors.

Options and Other Derivatives

Derivatives are financial instruments that derive value from another instrument, such as a stock or index. Options contracts are a popular derivative that gives the buyer the right but not the obligation to buy or sell a security at a fixed price within a specific period. Derivatives usually employ leverage, making them a high-risk, high-reward proposition.

Commodities

Commodities include metals, oil, grain, animal products, financial instruments, and currencies. They can either be traded through commodity futures—agreements to buy or sell a specific quantity of a commodity at a specified price on a particular future date—or ETFs. Commodities can be used for hedging risk or speculative purposes.

Comparing Investing Styles

Let's compare a couple of the most common investing styles:

How to Invest

Do-It-Yourself Investing

The question of "how to invest" boils down to whether you are a do-it-yourself (DIY) kind of investor or would prefer to have your money managed by a professional. Many investors who prefer to manage their money themselves have accounts at discount or online brokerages because of their low commissions and the ease of executing trades on their platforms.

DIY investing is sometimes called self-directed investing, and requires a fair amount of education, skill, time commitment, and the ability to control one's emotions. If these attributes do not describe you well, it may be smarter to let a professional help manage your investments.

Professionally-Managed Investing

Investors who prefer professional money management generally have wealth managers looking after their investments. Wealth managers usually charge their clients a percentage of assets under management (AUM) as their fees.

While professional money management is more expensive than managing money by oneself, such investors don't mind paying for the convenience of delegating research, investment decision-making, and trading to an expert.

Note

The SEC's Office of Investor Education and Advocacy urges investors to confirm that their investment professional is licensed and registered.

Robo-Advisor Investing

Some investors opt to invest based on suggestions from automated financial advisors. Powered by algorithms and artificial intelligence, robo-advisors gather critical information about the investor and their risk profile to make suitable recommendations.

With little to no human interference, robo-advisors offer a cost-effective way of investing with services similar to what a human investment advisor provides. With advancements in technology, robo-advisors are capable of more than selecting investments. They can also help people develop retirement plans and manage trusts and other retirement accounts, such as 401(k)s.

A Brief History of Investing

While the concept of investing has been around for millennia, investing in its present form can find its roots in the period between the 17th and 18th centuries when the development of the first public markets connected investors with investment opportunities. The Amsterdam Stock Exchange was established in 1602, and the New York Stock Exchange (NYSE) in 1792.

Industrial Revolution Investing

The First Industrial Revolution (1760-1840) and the Second (late 19th century and early 20th century) resulted in greater prosperity, as a result of which people amassed savings that could be invested, fostering the development of an advanced banking system. Most of the established banks that dominate the investing world began in the 1800s, including Goldman Sachs and J.P. Morgan.

20th Century Investing

The 20th century saw new ground being broken in investment theory, with the development of new concepts in asset pricing, portfolio theory, and risk management. In the second half of the 20th century, many new investment vehicles were introduced, including hedge funds, private equity, venture capital, REITs, and ETFs.

In the 1990s, the rapid spread of the Internet made online trading and research capabilities accessible to the general public, completing the democratization of investing that had commenced more than a century ago.

21st Century Investing

The bursting of the dotcom bubble—a bubble that created a new generation of millionaires from investments in technology-driven and online business stocks—ushered in the 21st century and perhaps set the scene for what was to come.

In 2001, the collapse of Enron took center stage, with its full display of fraud that bankrupted the company and its accounting firm, Arthur Andersen, as well as many of its investors.

One of the most notable events in the 21st century, or history for that matter, is the Great Recession (2007-2009) when an overwhelming number of failed investments in mortgage-backed securities crippled economies around the world. Well-known banks and investment firms went under, foreclosures surmounted, and the wealth gap widened.

The 21st century also opened the investing world to newcomers and unconventional investors by saturating the market with discount online investment companies and free-trading apps, such as Robinhood.

Investing vs. Speculation

There is no clear definition separating investing from speculation used for legal or regulatory means. All forms of investment incur risk and include a speculative hope that the investment will pay off. Because the outcome is uncertain, there is little to distinguish between the two activities. However, some generalities do apply when attempting to categorize these activities:

Price volatility is often considered a common measure of risk, but a comparatively lower investment size can offset price volatility. So, although blue-chip, dividend-paying stocks may seem much less risky than small-cap growth stocks or cryptocurrency investments, the risk may actually have more to do with the comparative risk taken on by the individual investor.

Proper risk management has more to do with the position size of one's investment than the total investment capital. The amount of risk in an investing strategy is also influenced by the frequency with which an investor takes on risk in an individual investment. Speculators tend to have a higher frequency of initiating risk. Thus, speculation is considered more risky.

Example of Return From Investing

Assume you purchased 100 shares of XYZ stock for $310 per share ($31,000) and sold it exactly a year later for $46,020. What was your approximate total return, ignoring commissions? Keep in mind, XYZ does not issue stock dividends. The resulting capital gain would be [ ( $46,020 - $31,000 ) / $31,000 ] x 100 = 48.5%.

Now, imagine that XYZ had issued dividends during your holding period, and you received $5 in dividends per share. Your approximate total return would then be 50.06%:

How Can Investing Grow My Money?

Investing is not reserved for the wealthy. You can invest nominal amounts. For example, you can purchase low-priced stocks, deposit small amounts into an interest-bearing savings account, or save until you accumulate a target investment amount.

If your employer offers a retirement plan, such as a 401(k), allocate small amounts from your pay until you can increase your investment. If your employer participates in matching, you may realize that your investment has doubled.

You can begin investing in stocks, bonds, and mutual funds or even open an IRA. Starting with $1,000 is nothing to sneeze at. A $1,000 investment in Amazon's IPO in 1997 would yield millions today.

This was mainly due to several stock splits, but it does not change the result: monumental returns. Savings accounts are available at most financial institutions and don't usually require a large amount to invest. Savings accounts don't typically boast high interest rates, so shop around to find one with the best features and most competitive rates.

Believe it or not, you can invest in real estate with $1,000. You may not be able to buy an income-producing property, but you can invest in a company that does. A real estate investment trust (REIT) is a company that invests in and manages real estate to drive profits and produce income. With $1,000, you can invest in REIT stocks, mutual funds, or exchange-traded funds.

How Can I Start Investing?

You can choose the do-it-yourself route, selecting investments based on your investing style, or enlist the help of an investment professional, such as an advisor or broker. Before investing, it's important to determine your preferences and risk tolerance. If you're risk-averse, choosing stocks and options may not be the best choice.

Develop a strategy outlining how much to invest, how often to invest, and what to invest in based on goals and preferences. Before allocating your resources, research the target investment to make sure it aligns with your strategy and has the potential to deliver the desired results. Remember, you don't need a lot of money to begin, and you can modify as your needs change.

What Are Some Types of Investments?

There are many types of investments to choose from. Perhaps the most common are stocks, bonds, and ETFs/mutual funds. Other types of investments to consider are real estate, CDs, annuities, cryptocurrencies, commodities, collectibles, and precious metals.

Is Investing the Same As Gambling?

Investing and gambling are similar in one aspect: the variability of chance. However, these activities differ in how they are designed, approached, and regulated. Gambling is confined to what can happen within a given event. In some cases, the game's rules are dictated by a person or entity that offers the game, and the rules can be constructed to benefit them over time.

Investing differs from gambling because the regulators—government and industry entities—only regulate the markets. As such, their incentive is to create a fair and orderly playing field rather than to try and profit.

The Bottom Line

Investing is the act of distributing resources into something to generate income or gain profits. The type of investment you choose might likely depend on what you seek to gain and how sensitive you are to risk.

Assuming little risk generally yields lower returns, and assuming high risk typically yields higher returns. Investments can be made in stocks, bonds, real estate, precious metals, and more. You can invest with money, assets, cryptocurrency, or other mediums of exchange.

There are different types of investment vehicles, such as stocks, bonds, mutual funds, and real estate, each carrying different levels of risks and rewards.

Investors can independently invest without the help of an investment professional or enlist the services of a licensed and registered investment advisor. Technology has also afforded investors the option of receiving automated investment solutions by way of robo-advisors.